About Be Elite Hoops – Basketball Beyond the Game
BeElite Hoops isn’t just basketball, it’s a movement. What started in Ohio as an idea has grown into a nationally recognized brand built in Huntsville, Alabama and expanded across the country. From grassroots basketball tournaments to basketball showcases featuring some of the nations top players, recruiting tools, and powerful storytelling, BeElite Hoops is where the business of basketball meets culture.
Our Mission: Empowering Athletes & Families
Our mission is simple: to empower athletes and families with opportunities, college recruiting exposure, and real guidance while elevating the basketball culture across the country.
From AAU Idea to National Platform
BeElite Hoops began in 2011 as just an idea, wanting to form AAU basketball team built on hustle, grit, and belief in the players nobody else was checking for. The team idea didn’t go as planned but we started training players, providing highlights, formed a NCAA certified scouting service, which led to running camps that attracted some elite players. We created a platform that launched in Alabama and quickly became bigger than one state. Today, athletes travel from across the country to compete in our camps and showcases, and our reach stretches from the 256 to every corner of the U.S.

