THE Be ELITE HOOPS HOLIDAY CLASSIC: WHERE THE NEXT GENERATION STEPS INTO THE LIGHT
Middle school basketball in North Alabama used to be the undercard with talented kids grinding in the background. That era is over.
This winter, the BeElite Hoops Holiday Classic stakes its claim as the new proving ground for the state’s future stars. No limitations. No politics. Just pure basketball and a platform built for the athletes, by a team that’s been in the trenches with them for over 15 years.
Because around here, we don’t wait for permission to uplift our kids.
We create the stage ourselves.
A NEW HOLIDAY TRADITION FOR NORTH ALABAMA
The Holiday Classic isn’t just another tournament on the calendar.
It’s the crossroads where competition, culture, and opportunity collide.
Teams from across the region pack the gym. The energy hits different. Coaches scout earlier. Parents lean in a little closer. And kids feel something they don’t always get during the season a spotlight built specifically for them.
This is where 12, 13, and 14 year-olds get real reps at playing under pressure:
Bright lights.
Packed baseline.
Cameras everywhere.
Every bucket on film.
Every moment documented.
It’s the atmosphere the older kids brag about… but now, it’s the middle schoolers’ turn.
“Our goal is simple,” said BeElite Hoops Founder Jared Jones. “Give these kids a platform worthy of their talent and provide families with the exposure, environment, and experience that truly supports their basketball journey.”
MEDIA COVERAGE THAT MATCHES THE MOMENT
In a world where highlight culture can change a kid’s trajectory, we’re not leaving their exposure up to chance.
The Holiday Classic is powered by elite media coverage:
Instant reels and highlights
Player features
Full game recaps
Spotlight stories
Social push across BeElite Hoops + 256Hoops + partner platforms
We’re giving families moments they’ll keep forever and giving young hoopers the kind of visibility that accelerates their journey.
If they’re good enough to compete, they’re good enough to be seen.
THE FIRST ROUND OF INVITES: 256HOOPS RISING STARS
The Holiday Classic isn’t the finish line it’s the first test.
For the first time ever, standout players from the event will receive official invitations to the 256Hoops Rising Stars Game, North Alabama’s exclusive showcase for the next wave of talent.
No politics.
No nominations.
No favoritism.
You earn it here in front of the crowd, the cameras, the community.
This is where the names start to surface.
This is where we identify the kids who will define the next 4–5 years of Alabama basketball.
Some players leave with wins. Others leave with lessons.
A select few leave with Rising Stars recognition and the entire region watching what they do next.
BUILT FOR THE YOUTH. RESPECTED BY THE COMMUNITY.
The Holiday Classic hits different because it lives at the intersection of:
Opportunity for the players
Pride for the parents
Culture for the city
A mission for BeElite Hoops
We’re building something bigger than a one-weekend event.
We’re building a pipeline, a platform, and a tradition.
North Alabama hoops deserves this and the kids deserve even more.
